PAGE SPEED OPTIMIZATION
Speed Is Everything
Page Load Speed
Optimizing the speed of a web page is a thing. In this day and age, internet users do not have the patience to wait for a page to load completely. About half of these users (47 percent) expect a page to load within two seconds. 40 percent of these users will abandon the page after waiting for three seconds. According to a Google representative, a page load speed of 2 seconds is acceptable for e-commerce sites. However, this is not just the recommendation of Google. A majority of online shoppers consider the load speed of an e-commerce site as a criterion for their continued patronage.
Slow Page Load
E-commerce customers are not the only ones who are dissatisfied with slow page loading speed. Slow page loading speeds also negatively affect the performance of travel websites. Customers may complete their purchase and never return to the site, while others would abandon their cart and look elsewhere. It is a terrible development, especially for industries like e-commerce and travel, which are highly competitive.
The bad news does not stop there. Furthermore, slow loading times may decrease the volumes of website traffic, and the SERP ranking (page loading speed is one of Google's ranking factors) may contribute to the site's bounce rate and revenue decrease. It is possible that overhead costs, particularly those related to marketing, may increase as a result of the decreased conversion rate.
Speed Up Your Website
You may not be aware of it, but you have lost thousands of dollars in potential income because your website is slow. You need our assistance if you have never encountered this type of problem before.
As a result of our page speed optimization service, your site will improve its speed by 15 to 50 percent, and your Speed Score will increase from slow to fast (according to the level of access you provide us). In order to accomplish this, we will optimize different aspects of your website, including:
Compression and optimization of images
Configuration of website caching
Minimizing HTTP requests and reducing redirects
Minimizing the time to first byte (TTFB)